Ultraz is the AI-native platform that connects every fan touchpoint — Watch Party, app, AI chatbot, venue, broadcast — into one intelligent brain. Clubs, leagues, and TVs use Ultraz to learn from every fan moment, create content that engages and sells, and turn live emotion into live revenue.
Fan data is scattered.
A goal happens in a second. A jersey sells in five. A casual viewer becomes a lifelong fan in one Watch Party. The window between emotion and action is shrinking — and that window is where every dollar lives. Ultraz is built for that window.
Every channel a fan touches feeds the same brain. The brain learns, then sends a personalized move back out — through the very same channel the fan is already using. Signals flow in, tailored insights flow back, one fan at a time. And Watch Party and the personalized AI chatbot do more than serve known fans — they reach the unengaged, turning anonymous viewers into fans the brain can act on. The graph keeps growing.
Every fan moment, in one graph, in real-time.
AI agents that watch, predict, write, decide.
Connected to every channel your fans actually use.
The graph touches seven channels. Two of them are where fans live the match and live the club — so they deserve a closer look.
Ultraz turns the broadcast into a live, social, shoppable arena. Fans don't just watch — they react, create, bet, and buy together, in the same seconds the action happens. Every tap is a signal the brain learns from.
For fans in the venue or anyone who just needs a hand, the personalized AI chatbot is a one-to-one channel that supports, informs and delights. It speaks in the club's voice, knows the fan's context, and reaches out proactively at the right moment — never spam, always useful.
The same intelligence, shaped for who you are. Clubs run their fans. Broadcasters monetize the moment. Fans live the match together.
Ultraz turns the lonely second screen into a shared room. Live scores, your friends, and the moments worth screaming about — all in one place that actually knows what you love.
Every ticket scan, jersey sale, app open and chat message becomes one living profile. Ultraz tells your team who's drifting, who's ready to spend, and exactly what to send next — then sends it for you.
Ultraz turns your broadcast into a two-way, shoppable, social experience. Catch every emotional peak as it happens, drop the right offer on screen, and convert passive viewers into buyers — live.
Ultraz isn't a dashboard with a chatbot bolted on. It's a team of specialized AI agents working the same graph in real-time — watching, predicting, writing, deciding, and acting on every fan moment.
Ingests every scan, tap, purchase and post in real-time and resolves it to one living fan identity.
Scores churn risk, spend intent and lifetime value live — so you know who needs you before they leave.
Generates posts, offers and messages tuned to each segment — on-brand, on-moment, at scale.
Reads live match data to detect emotional peaks the instant they happen — goals, comebacks, finals.
A natural-language agent that answers, sells and services fans in the channels they already use.
Consent, data residency and brand safety built into the graph — fans in control, clubs compliant.
Three forces are converging at once — and they make the fan operating system buildable today in a way it never was before.
Real-time, generative, multi-agent AI is finally cheap and capable enough to run an entire fan economy — not just power a recommendation widget.
The second screen is now the first screen. Watching, chatting, buying and belonging all happen on the phone, live — and clubs don't own any of it yet.
Nobody has unified it. The first platform to become the fan operating system sets the standard — and the graph compounds from there.
“Football generates more passion and more data than almost anything on earth — and almost none of it is connected. Ultraz is the operating system that finally joins it up, and points it back at the fan.”
The fan operating system is being built now, in private, with a handful of clubs and broadcasters. If you run a club, a league or a broadcast — or you just love the game — this is your way in.